MediaSphere™ Interactive TV Products

The MediaSphere™ product line offers a powerful and versatile suite of interactive TV solutions. With MediaSphere you can test iTV apps as they are being created, verify that they correctly interact with interactive TV infrastructures, and ultimately efficiently stream them for playout to viewers.

MediaSphere Desktop lets developers create and validate their iTV apps. It facilitates the demonstration of new applications and allows creative agencies to demonstrate their products, as well as run focus groups, where participants can use real-life remote controllers.

Once the apps have been created, MediaSphere Lab verifies that they correctly interact with the various elements of the interactive infrastructure. MediaSphere Lab provides a powerful headend simulation environment that drives real set-top boxes to simplify and accelerate the verification process of iTV apps.

MediaSphere TX is a flexible interactive TV carousel that streams iTV apps to the viewers. It is capable of streaming large amounts of interactive events over multiple platforms and across a variety of middlewares, all to ensure reliable deployments and maximum viewer reach. MediaSphere TX has been awarded “Best iTV Playout Solution” by CSI (Cable & Satellite International).

The full suite of MediaSphere products support HbbTV, as well as all DTT, DSAT and cable-interactive standards, including EBIF, MHEG, OpenTV and tru2way®. While MediaSphere Desktop and MediaSphere Lab are aimed at creative, test, lab and demonstration environments, MediaSphere TX is a flagship interactive TV playout system designed for 24/7 use within the very most demanding of headend environments.

All products share MediaSphere TX’s proprietary playout engine, and offer a unique ability to support parallel multi-format playout from a single 1RU server. This provides a scalable solution which decreases time-to-market and reliably delivers high volumes of interactive content, even in mission critical circumstances (such as during a television production which relies heavily on interactive content).

MediaSphere Desktop, MediaSphere Lab and MediaSphere TX can deliver and playout a diverse range of applications and services from revenue generating interactive advertising and gaming, EPGs and Digital Text, to Code Download for updating set-top boxes on cable networks, as well as over-air SSU updates for DVB receivers.

The MediaSphere interactive TV playout platform seamlessly integrates with leading broadcast automation systems and with key interactive TV partners such as Ensequence, Emuse, EventIS, Mirada, Ocean Blue, and Pixan to deliver a complete iTV ecosystem, and a compelling interactive viewer experience.