Softel CEO, Sam Pemberton, was a guest speaker at the special live edition of the BlogTalk Radio show “Tomorrow will be televised”, that took place during the TV of Tomorrow conference in New-York on December 5th.
Pemberton explains why Interactive TV is more real today than ever before and discusses the emerging trends such as connected TV, TV everywhere and the two-screen experience.
With their widely deployed iTV platform, Softel is at the heart of the tremendous technology shifts that are currently transforming the way viewers consume video and engage with their TV.
Pemberton also provides a brief overview of the company’s direction over the next few years, focused on working closely with key operators and programmers to deliver the TV experiences that the viewers demand.
Download the podcast of this special edition of “Tomorrow will be televised”.




