Softel Cyclone Teletext helps BNN viewers Tweet! | 22nd June 2010 |
Dutch public broadcaster BNN recently introduced a new service whereby viewers can use twitter on teletext during their shows. The service, aptly named Tweetext, carries 'tweets' on page 355 of the NOS teletext service, which is broadcast from Hilversum using Softel Cyclone technology. The Softel Cyclone Transform Manager is used to automatically transform XML content into teletext pages.
These pages can be viewed online at:
http://teletekst.nos.nl/
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Sam Pemberton, Softel CEO, to speak at RTS NAB 2010 review on May 12 | 30th April 2010 |
The Royal Television Society NAB 2010 Review evening and panel discussion will be chaired by Dick Hobbs (industry-respected journalist). Panellists include Sam Pemberton (CEO of Softel), Jonathan Dunn (Director, Advisory Services – Media Sector, Ernst & Young), Peter White (Director General of the IABM) and Guy Elliott (MD of EMEA Gateway).
When: Wednesday May 12th 2010
Venue: The Kennet & Avon Suite, The Calcot Hotel, Reading RG31 7QN
Time: 18.30 for 19.00 start
For more infomration, visit:
http://www.rts.org.uk/Events_det.asp?art_id=7929&sec_id=3591
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Broadcast Engineering publishes a Softel article on "Multilingual subtitle creation" in its Feb. issue | 8th March 2010 |
Darren Forster, Softel CTO, explains how to manage multilingual subtitle in the modern workflow in a technical article published in the February 2010 issue of Broadcast Engineering.
You can review this article here: http://broadcastengineering.com/production/multilingual-subtitle-creation-0210/
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Softel at CABSAT MENA, Dubai | 8th February 2010 |
Softel will be at CABSAT MENA from the 2nd - 4th March, meeting with local industry specialists and key customers in the region.
The event will provide an opportunity for the media community to explore how Softel's seamlessly integrated subtitling, interactive and ancillary data processing solutions enable new services and enhanced value, as well as delivering greater efficiency for time and cost savings.
CABSAT MENA, the Middle East & North Africa's leading event for the digital media industry, will showcase the latest products and services from the entire spectrum of the digital media sector.
To arrange a meeting at CABSAT to discuss your next project or partnering with Softel, contact us on info@softelgroup.com.
For more information on CABSAT MENA visit: http://www.cabsat.com/default_en_gb.aspx
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Softel nominated for a Broadcast Engineering Excellence Award for a Swift vTX installation. | 12th January 2010 |
Softel has been nominated to receive a Broadcast Engineering Excellence Award for its Swift vTX installation for the Adtext part of the award winning post-production house, The Mill. This prestigious awards recognizes innovation, high-quality design and construction. Readers can vote to elect their preferred entry.
You can vote for the Softel entry here:
http://broadcastengineering.com/excellence-awards/9th-vote/
More about the Softel entry
The Mill, London, selected Softel’s Swift vTX subtitling system for a new file-based platform at its market-leading advertising post production department. The award-winning London VFX facility has migrated from a traditional encoding process to a streamlined multi-format workflow based on a close integration between Swift vTX and The Mill’s Omneon video servers.
Softel engineers provided project advice and custom integration with Omneon to create an efficient, easy-to-use solution, with software encoding replacing the previous hardware-based method. Adtext team operators can now easily associate subtitle files with video assets on the server, adding Teletext subtitles and optionally on-screen logos to MPEG video, and previewing the encoded files direct from the video server.
Miles Stormer, head of MCR and External Facilities at The Mill commented. "Overall this is a much more efficient workflow in terms of reduced machine control input, which leaves the subtitling operators to do their work uninterrupted by concerns about requesting and cuing machinesOverall this is a much more efficient workflow in terms of reduced machine control input, which leaves the subtitling operators to do their work uninterrupted by concerns about requesting and cuing machines. And the effect on our productivity and responsiveness to clients is significant — we have increased our turnaround speed by about 50 percent, and it is very easy for us to call up off-site freelancers at short notice when they are needed, and for them to get to work straight away."
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Softel cementing iTV technology partnerships at CES, the leading consumer electronic show, in early January 2010 | 14th December 2009 |
Softel Chief Executive, Sam Pemberton and CTO, Darren Forster, will be at the Consumer Electronics Show in Las Vegas from January 5th to 10th.
Pemberton and Forster will be meeting with other interactive TV solution providers as the company continues to build out its end to end offering for broadcasters and programmers.
Softel provides the MediaSphere iTV playout platform which helps broadcasters, content owners and MSOs, to meet the challenges of monetizing content and maximizing viewer engagement. Interactivity has proven adept at strengthening brands and enhancing value to advertisers and show sponsors.
MediaSphere is a flexible system on which to innovate and reliably playout high volumes of interactive content to multiple platforms. The latest generation of MediaSphere is equipped to deliver advanced targeted advertising and is widely deployed at prestigious broadcasters, operators and programmer heads-ends serving a host of applications, such as those to:
· promote on-screen purchases (for example subscription upgrades)
· provide entertainment and games
· interactive show guides
· sports stats and info
· engaging game show play along applications
· on-TV purchasing (t-commerce) such as for QVC™
Highly scalable and adaptable, MediaSphere adds value and plays an integral part in all stages of content delivery from platform development, through playout, to managing live platform updates.
The International CES is produced by the Consumer Electronics Association (CEA), the preeminent trade association promoting growth in the consumer technology industry. CEA represents more than 2,000 corporate members involved in the design, development, manufacturing, distribution and integration of consumer electronics products.
CES is the industry's largest educational forum to help companies expand their businesses and understand new technology. Approximately 200 conferences and more than 300 expert speakers encompass International CES conferences, Industry Insiders and SuperSessions to discuss hot industry trends and topics. Softel has been a regular supporter of the show since 2005.
For more information on CES, visit: http://www.cesweb.org/
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